Starting his career with nothing more than a dream, Chef/Owner Bruno Serato built Anaheim White House on a decades-long foundation in the industry. It started with his family’s restaurant in Verona, Italy, and continued to Old World restaurants in California, most notably La Vie en Rose in Brea. Eventually, he decided to strike out on his own, staking his claim to the Anaheim White House in 1987. Since the early days, the restaurant has become a veritable landmark of Northern Italian cuisine, deftly blended with the ingredients and flavors of California. But Serato is more than a chef. Over the past several decades, he has become an enthusiastic philanthropist, earning CNN Hero status for his humanitarian work with his nonprofit, Caterina’s Club. More recently, Serato has been knighted by the Italian government, acknowledged by Pope Francis, and featured on/by NBC, KTLA, Katie Couric, People Magazine, and Vatican TV. Caterina’s Club serves food to some 2,000 children nightly, has provided housing assistance to 96 families living in motels, and provides job skills training to at-risk youth in Orange County through Chef Bruno’s Hospitality Academy.
What is the heart of your culinary passion?
I love to cook pasta and discover new combinations of flavors with the sauce. I love any kind of pasta, and any sauce.
What are you most proud of in your culinary career?
The creation of my white chocolate mashed potatoes. They were even featured in The New York Times magazine!
If you were to offer advice to wide-eyed young chefs eager to build a successful culinary career, what would it be?
Don’t get too crazy trying to be the best. Just work with love and simplicity. Passion and love will take you a long way.
For more information on Chef Serato and Anaheim White House, visit anaheimwhitehouse.com.